Dreaming the Dream

The Dream Realised (courtesy of me)

Some great news just in at Channel 4 HQ – the Big 4 sculpture on the doorstep of the Richard Rogers designed home of C4 has been given an extension of 5 years by the planning department of Westminster City Council.

The public artwork – a 50-foot-high metal ‘4’ – was originally constructed in 2007 to celebrate both the Channel’s 25th anniversary year and the launch of the Big Art Project and was granted planning permission for one year, during which 4 artists were to decorate it. The installation is based on the Channel’s on-air identity, with metal bars forming the logo only when viewed from a particular angle and distance. It is basically a framework over which to date photographer Nick Knight, Turner Prize nominee Mark Titchner, Ghanaian sculptor El Anatsui and recent art graduate Stephanie Imbeau have added a skin.

Nick Knight, known for his work with Kate Moss and Bjork among many others in the realm of fashion & music, covered it with bare chest skin of various hues, adding the sound of a beating heart at its core. I recently did an Amazonimpulse and bought Knight’s new book, imaginatively entitled ‘Nick Knight’ – at £32.50 one of the most expensive tomes I’ve ever shelled out on. From an Allen Jones-like Suede album cover to exquisite nude shots of Kate Moss, it’s a lively spectacle.

Mark Titchner skinned the Big 4 with panels inspired by trade union banners and advertising, the slogans questioning the on-going role of television: Find Your World in Ours, Find Our World in Yours. He came in one lunch time to talk to C4folk about his work, shades of The Waterboys’ Mike Scott about him. My second encounter with him was a great rum cocktail-fueled chat with at the Tate Summer Party this year. Guardian photographer Vicki Couchman took a top class photo of me in front of Mark’s Big 4 for a Guardian piece on the inaugural Media Guardian Innovation Awards in 2007 (which Big Art Mob won).

El Anatsui paneled the 4 with metallic newspaper colour printing plates. What I remember most about when El (as he’s known to his friends) came in to chat about his career in The Drum, the basement space beneath the Big 4, was his generous championing of young, emerging artistic talent from Africa like Nnenne Okore.

Stephanie Imbeau won a competition to provide what was to have been the final iteration. Her Shelter saw the Big 4 fleshed out with umbrellas of a myriad colours. This is the version currently in place – it’s best viewed at night when it is illuminated from within [see below]. The umbrellas all come from London Transport Lost Property Office so no pissing away of public money there then.

The Big Art Project from which the Big 4 sprang started life as a regular, if very ambitious, TV documentary series. In the original visually rich proposal for the project from Carbon Media a space was left for the cross-platform treatment. Into that space went the Big Art Mob and a bunch of interactive ideas I put together inspired by the wonderful public art works that punctuated the proposal. The Big Art Mob was born of my messing about for 18 months with Moblog‘s mobile picture blogging software after an initial encounter with Alfie Dennen in the basement of Zero-One in Soho. I was on the look-out for the right project to which to apply Moblog and Paint Britain which evolved into the Big Art Project proved the one – the first use of moblogging by a broadcaster and one of the first uses of Creative Commons licensing by a UK broadcaster (the first use was PixNMix, a VJ project I commissioned in 2004).

Besides the TV, web and mobile stuff, at the core of the Big Art Project was the creation of six actual works of public art, seed funded by Channel 4 and the partners we gathered. One of these was Dream by renowned Catalan artist Jaume Plensa, located high up on the site of the old Sutton Manor colliery overlooking St Helens, a 20-metre-high north-western rival to Gormley’s Angel on the opposite side of the country. It is the head of a nine year old Catalan girl with her eyes closed (I found that out by asking Plensa directly at the capping off ceremony, he was very cagey about who she was and reluctant to reveal much in that particular respect). Dream was Plensa’s response to a brief developed through conversations with ex-miners and other members of the local community. Initially he came up with a huge miner’s lamp but the miners themselves pushed him out of his comfort zone or at least nearer his true self

Dream most deservedly has recently picked up a couple of major prizes. Last month it won the prestigious annual Marsh Award for Public Sculpture which is given to a work of permanent public sculpture erected in the UK or Ireland. The definition of public sculpture is loose, but the location must be openly visible to the public without having to enter a building or gain prior permission. The award was presented at the Whitechapel Art Gallery.

Plensa also picked up the British Creativity in Concrete Award for 2009 for Dream at a special ceremony at Southwark Cathedral. This award is presented each year to an architect, designer or artist in recognition of a particular achievement for the creative use of precast concrete. It’s difficult to convey the photograph-like subtlety of the face, no more than a pale reflection in photos like above.

The moment I walked round the corner of a forest path and first saw Dream in April was one of the high points of this year and indeed of my career at Channel 4, and made every second spent on the Big Art Project over the 5 year lead up worth it. It was a moment shared with my former colleague Jan Younghusband (ex-Commissioning Editor of Arts at C4, now Head of Music at BBC) who proved so open to the multiplatform dimension. It was indeed a dream come true.

Night Shelter (courtesy of Tom Powell)

More on Big Art:

The launch

The mobile dimension

Mark Titchner’s iteration

Find Our World in Yours

On Monday the artist Mark Titchner pulled by Channel 4 HQ to give some background to his new work, unveiled that day in front of the building, Find Our World in Yours. It is the latest incarnation of the Big 4, a 40 foot high figure 4 marking the 25th anniversary of the Channel and the advent of the Big Art Project, a bold cross-platform (TV, web, mobile, real-life) initiative focused on Pubic Art. Each quarter the Big 4 is reskinned by a different artist and this quarter it’s Mark‘s turn.

His approach involves punctuating the metal skeleton of the 4 with slogans in a style derived from trade union banners. Into the upstroke of the 4 is built a video booth, with echoes of the Right to Reply one at 60 Charlotte Street back in the day. Passers-by, staff or anyone who wants to can pop in and leave a message with their thoughts about Television. A selection of these is played out each week on the TV screens that pepper the framework. The main slogan reads: Find Our World in Yours, Find Your World in Ours.

What was most inspiring about hearing Mark talk was the eclecticism of his inspirations. In art history these ranged from Renaissance depictions of religious ecstasy to Duchamp op-art, from 60s psychedelia to contemporary advertising. And then beyond the art world he used everything from record labels to the aforementioned trade union banners, from the Black Panther movement to corporate mission statements from which to springboard ideas.

I’m a great lover of such eclecticism. At school I remember being given a book by velvet-jacketed Mr Fitch RIP (think Rob Newman’s Jarvis meets the Cyril from That’s Life) – it was a copy of Paradise Lost edited by someone called Broadbent (or similar) which had the most fantastically eclectic footnotes, from the biblical to the scientific, from the geographic to the historical, and all points between. Apart from turning me on to literature (I ended up studying English, French and German literature), it made me realise how interconnected all these disciplines are and how essential those connections are to creativity.

Which brings me to a peak of creativity, my favourite book, James Joyce’s Ulysses. One of the things I most love about the book is the fabulous ecelecticism of the novel – whether you want to know about the water supply of Dublin or the dynamics of grief, the family life of Shakespeare or the history of Irish Republicanism, it’s all in there. And, of course, the art of advertising (Leopold Bloom is in the business) which brings us full circle back to Find Our World in Yours which, like Channel 4, has advertising in its life-blood.

Skin Up

The blue wrap came off. The Big 4 saw the light of day. A real buzz was released into the air around the Channel. Big Art, bold creativity.

The Minister for Culture Margaret Hodge unveiled the 40’ high figure four based on those much admired idents on Channel 4. On the approach to the Channel’s Richard Rogers designed headquarters in Horseferry Road (London SW1), the 4 stands three and a bit storeys high. The structure forms a figure four only from a particular angle, just like the on-screen idents masterminded by Brett Foraker. The concept of the TV graphics is that the four only comes together for a fleeting moment. So, strictly speaking, the Big 4 should be viewed walking by, no stopping.

The structure has been skinned by leading British photographer Nick Knight. He is the first of four artists to tackle the task over the coming year. His approach: skin the figure with images of people’s hearts – from the outside. White skin, black skin, brown skin, the patchwork that is modern Britain. Stand in the middle and you can hear the beating of a heart.

In three months it will be the turn of Ghanaian sculptor El Anatsui, and then the marvellous Mark Titchner. The last skinner will be the winner of a competition run in conjunction with the Saatchi Gallery.

The Big 4 celebrates 25 years of Channel 4 Arts and the launch of the Big Art Project – an innovative, bold cross-platform initiative involving a 4 part documentary series from Carbon Media, the commissioning of 6 new works of public art across the UK – from Beckton to the Isle of Mull, and the first comprehensive map of public art in the UK in the form of the Big Art Mob – a mobile blogging initiative where people photograph public art they know and love and send it from their camera phone into a visually led blog and a Google Map mash-up, the Big Art Map.

Today I had a meeting at the Public Monuments & Sculpture Association with its Chief Executive Jo Darke to make sure the Big Art Mob complements what the Courtauld Institute-based research project has been doing. We (Jo, me and sculptor Nick Pearson) had a fabulous chat in a tranquil corner of Somerset House animated with passion for public art. What I so love about this interactive commission is it’s so adaptable to partnership initiatives. From arts & disability groups to the Arts Council, from Kew to specific creations like Aluna, Big Art Mob is an easy, accessible way to record, explore, enjoy, engage with public art in all its forms.

The day before the unveiling Montreal-based Mexican-Canadian multimedia artist Rafael Lozano-Hemmer revealed his idea for the Big Art piece in Cardigan on the Welsh coast to the local community. Home of the first Eisteddfod, hub of the oral tradition; point of departure for America in the 19th and early 20th centuries; Lozano-Hemmer has really got under the skin of the place and distilled in a work based on buoys floating just off the river bank, collecting and projecting back the voices of the local population and interested people beyond.

There’s 2,800 job cuts being discussed at the BBC today. That’s over three times the size of Channel 4. What the Channel lacks in bulk, it makes up for in size of ambition, degree of creativity and scale of idea. Sometimes it’s good to be the underdog. Between Saturday’s unbelievable England rugby match in Paris and yesterday’s unveiling of the Big 4, I’m totally c!h!a!r!g!e!d.