Interactive media cuts crime

Two years is a long time in interactive media – time enough for this commission of mine, Landshare, from Keo and Mint Digital to show its true value as highlighted in the Telegraph:

Hugh Fearnley-Whittingstall’s allotment halves anti-social behaviour

Hugh Fearnley-Whittinghstall, the River Cottage chef, has halved anti-social behaviour on a housing estate with an allotment scheme.

7:00AM BST 11 Aug 2011

The television chef launched the Landshare initiative, encouraging communities to plant food on unused plots.

Hugh Fearnley-Whittingstall

Hugh Fearnley-Whittingstall

The scheme’s first project in Leigh, Wigan, has cut anti-social behaviour by 51 per cent, local police said.

“This has been a wonderful project that gives children something positive, healthy and educational to do,” said PCSO Wendy Walters. “The allotment has undoubtedly contributed to a staggering 51 per cent reduction in antisocial behaviour on the estate in the last year.”

“The estate has seen a great improvement in antisocial behaviour since the allotment started,” said one resident. “The site gives children somewhere to go and something to do.”

The Landshare scheme, backed by Channel 4, matches people in need of land and those wanting to help with growing with people offering unused plots. It also offers advice to novice gardeners. It has been used by more than 55,000 people since its launch by Fearnley-Whittingstall in 2009.

{Reproduced courtesy of The Telegraph}

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